Sturgis – Farmers Union Insurance Open Championship

Join JMar Entertainment for an exciting weekend of bowling and entertainment at the Farmers Union Insurance Open Championships. Enjoy thrilling bowling action and vibrant entertainment, all while supporting a great cause.

September 12–14, 2025

REGISTER A BOWLER

GET THE ALL ACCESS PASS

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JOIN JMAR ENTERTAINMENT

Get ready, Sturgis

The Farmers Union Insurance Midwest Open Championship is coming to town—and it’s bringing the heat. For the first time ever, this nationally televised event will light up the Black Hills with three action-packed days of high-level bowling, interactive fan experiences, and entertainment for the whole family.

From thrilling tournament play and the can’t-miss Pro/Am to food trucks, games, live music, and a vibrant vendor area—there’s something for everyone. Come meet the pros, enjoy the festivities, and be part of South Dakota’s most electrifying bowling weekend of the year.

Don’t miss your chance to experience it live in Sturgis.

GET THE ALL ACCESS PASS

Featured Sessions

FRIDAY, September 12th

GOLF, PRACTICE & PRO/AM

9:00 AM – Golf Tournament

(Invite-only for players, lane sponsors, VIPs, and Premier Sponsors)

2:00 PM - Fairgrounds Open

3:00 PM - A Squad Practice

4:00 PM - B Squad Practice

6:00 PM - Pro/Am Check-In

7:00 PM - Pro/Am Tournament Begins

Bowl with the pros – proceeds benefit local veterans

SATURDAY, September 13th

QUALIFYING & BLOCK PARTY

8:30 AM - A Squad Check-In

9:00 AM - A Squad Qualifying Begins

9:00 AM - Fairgrounds Open

4:00 PM - B Squad Qualifying

All Day – Meet the pros, DJ, food trucks, beer garden, inflatables, giveaways

SUNDAY, September 14th

FINALS DAY

9:00 AM - Cashers Round & Match Play

9:00 AM - Fairgrounds Open

5:30 PM - LIVE TELEVISED STEPLADDER FINALS (via BEK Sports)

Following Finals – Trophy Ceremony & Final Meet-and-Greet

Registration

Sturgis – Farmers Union Insurance Midwest Championship
Sturgis Strikers Bowling Center – Sturgis, SD
September 12–14, 2025

Step onto the lanes and compete alongside some of the most talented bowlers in the country. Whether you’re chasing a deep run or just want to test your skills on a big stage, this is your chance to join the movement.

This tournament is open to men, women, seniors, and youth bowlers. Deep prize fund, multiple competition divisions, and television coverage of the finals.

Register now to secure your spot—entries are limited.

GET YOUR TICKETS HERE